Monday, September 19, 2011


Fashion 4 Development, an official platform on South South News, part of the United Nations (UN) private and public sectors, has chosen Franca Sozzani as their first Goodwill Ambassador.

Photo by Pierpaolo Ferrari

F4D is a global awareness campaign that unites diplomacy, business, media, and the creative industries for the purpose of helping to achieve the United Nation’s Millennium Development Goals
# 1 – End Poverty and Hunger,
# 3 – Gender Equality – Empowering Women, and  
# 8 – Global Partnership, through the Expression of Fashion.
The main goal is to implement creative strategies for sustainable economic growth and autonomy.
"Fashion 4 Development, has the full support of South South News, the United Nations and its Member States" said Ambassador Francis Lorenzo, president of South South News.
Such prestigious and challenging recognition will be officialised in New York on September 19th at the South South Awards Gala at New York’s Waldorf Astoria concurrently with the opening of the  65th session of the United Nations, in the presence of Heads of State and First Ladies from all over the globe, personalities from fashion, the diplomatic world and the media. South South News was launched in February 2010 during the sixteenth session of the United Nations General Assembly High-level Committee on South South Cooperation.
The theme of the First Ladies & Fashion for Development Luncheon during the day on September 19th ,  will be Giving Back is the New Luxury and will revolve around  the increasingly decisive role of fashion in creating economic growth in developing countries. Franca Sozzani will be acknowledged and speak to an audience of First Ladies from around the world and other distinguished guests. “Franca Sozzani is a perfect choice to lead our mission as Goodwill Ambassador, her professional career as well as her philanthropic efforts are truly an inspiration that will garner the support of fashion elite worldwide “, said Evie Evangelou, Co-Founder, Fashion 4 Development and World Fashion Development Programme.
(Source: from Vogue)

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